I was brought in to redesign Royalty Tattoo Collective's website, as well as to bring together a cohesive brand scheme that resonated with the style and art of the collective's tattoo artists. The supporting brand needed to have personality but not take away from the art. This project was a true collaboration with great artists. The team decided to use their own art as the primary shop logo. I was able to take what they gave me and work a system that supported the collective's vision.