Choreographing Visuals, Words, and Strategy into Awesome Brand Identities.
Christopher Design
WHO I AM
My name is Christopher Jordan, and I'm a designer and creative lead who focuses on visual identities, verbal branding, and brand strategy. Through creative investigation, I help brands tell their stories through a myriad of thoughtfully designed experiences. Learn more.
BRAND STRATEGY
CREATIVE DIRECTION
VISUAL IDENTITY
VERBAL BRANDING
How I Do It
DISCOVERY & STRATEGY
Through facilitated discovery sessions, interviews, style reviews, and questionnaires with key stakeholders, together we uncover the "why" behind the brand or project. The why becomes our north star, our guiding principle that we align all designed experiences with. I work intentionally on all deliverables to engage the target audience and capture brand recognition.
DESIGN & DELIVER
With the brand distilled to its core values, I begin to sketch and ideate, design and refine, write and edit, and iterate to final design. This design process is where the brand is defined and activated. With guidance and expertise, I collaborate with clients to execute meaningful assets that communicate and bring awareness to the brand.
VISUAL IDENTITY
BRAND STRATEGY
Featured Work
IN-HOUSE DESIGN
BRAND DESIGN
CREATIVE DIRECTION
VISUAL IDENTITY
VERBAL BRANDING
BRAND STRATEGY
VISUAL IDENTITY
EXHIBIT DESIGN
VISUAL IDENTITY
BRAND STRATEGY